Market / Customer /
Competitive Analysis
We uncover critical insights about your customers, competitors, and markets – helping you seize opportunities and stay ahead. From market sizing and dynamic analysis, to customer interviews and competitor benchmarking, we provide the fact base that guides smarter decisions and sharper strategies.
Benjamin Maurice is a strategy consultancy
with global expertise in growth strategy,
market analysis and commercial due diligence.
Based in Silicon Valley, we serve Fortune 100 companies, leading PE investors and their portfolio across North America, Asia-Pacific and Europe.
Our Services
Our Solutions
Market Sizing
Quantify the Total Addressable Market (TAM) by segment, and assess growth potential to ground the scale of the opportunity
Market Dynamics
Analyze key industry drivers, emerging trends, and technological or regulatory shifts that shape future market opportunities
Customer Needs & Purchasing Behavior
Understand what motivates customer decisions by assessing needs, pain points, preferences, and buying patterns across segments
Voice of Customer
Gather insights directly from customers to assess satisfaction, loyalty, unmet needs, and purchasing criteria that shape market demand
Competitive Analysis
Evaluate competitive intensity, relative positioning, strengths & weaknesses, and market share shifts to assess risks and differentiation